Marketing through Video
Fleetwood Caravans commissioned Optical FX to create virtual tours of their range of caravans for the first time in 2008, this proved to be an invaluable sales tool and they continued with this marketing strategy for 2009.
The initial menu option gave a display of the range and allowed browsers to open a virtual tour of each caravan.
The tours allowed potential customers to view the caravans from all angles. There was also the opportunity to view in both day and night time modes.
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You can view an extract of the 2009 Virtual Tour on the website of Optical FX. There is also a testimonial from Neil Boulton of Fleetwood Caravans as to its effectiveness. |
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Update
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Optical FX has since re-branded and is now trading as Smart Virtual Tours The owner, Adrian Salisbury, has kindly given us access to both 2008 and 2009 tours on his server. You'll find a link to these on our Home Page under Virtual Tours |
